File #: 13-601    Version: 1 Name: SR: ED Work Plan
Type: Staff Report Status: Filed
In control: City Council
Meeting Date: 12/16/2013 Final action: 12/16/2013
Enactment date: Enactment #:
Title: Staff Report for Resolution Adopting the City of San Leandro Economic Development Initiatives and Work Plan
Sponsors: Cynthia Battenberg
Attachments: 1. 10C PowerPoint 2013 1216 Econ Dev Work Plan.pdf
Related files: 13-600
Title
Staff Report for Resolution Adopting the City of San Leandro Economic Development Initiatives and Work Plan

Staffreport
SUMMARY AND RECOMMENDATIONS

Staff recommends that the City Council approve the resolution adopting the City of San Leandro Economic Development Initiatives and Work Plan

BACKGROUND

One of the City Council's adopted goals for 2013 is to "Undertake programs and advance projects promoting sustainable economic development, including transforming San Leandro into a center for innovation."

On May 13, 2013, the City Council held a Work Session on economic development activities in San Leandro. At that meeting, staff presented a draft document titled "City of San Leandro Economic Development Initiatives and Work Plan" (Work Plan) to provide a categorized inventory of ongoing and planned activities. The preparation of this document was, in some ways, a result of the State's elimination of redevelopment funding. Working with reduced staff and financial resources, the City has needed to adapt its approach to economic development, relying more on partnerships and shared resources to grow the local economy. The Work Plan serves to organize all ongoing activities in the context of existing City goals and resources.

At the May 13 Work Session, the City Council requested that staff undertake an outreach process to gather feedback on the Work Plan from the community. The City Council also requested that the Work Plan be amended to include more detailed information on the current characteristics of the San Leandro economy and industries that San Leandro is well positioned to attract in the future.

Analysis

San Leandro last adopted an Economic Development Strategy in 1997. Although most of the principles outlined in that strategy are still relevant, many conditions have obviously changed. As noted in the Work Plan, four particularly significant changes since that time are the adoption of the City's Transit Oriented Development Stra...

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