File #: 12-338    Version: 1 Name: SR: Downtown Assessment CSA
Type: Staff Report Status: Filed
In control: City Council
Meeting Date: 7/2/2012 Final action: 7/2/2012
Enactment date: Enactment #:
Title: Staff Report for Resolution Authorizing the City Manager to Enter Into a Consultant Services Agreement with New City America, Inc. for Assistance in Establishing a Downtown San Leandro Assessment District at a Cost Not-to-Exceed $65,000
Sponsors: Luke Sims
Related files: 12-342
Title
Staff Report for Resolution Authorizing the City Manager to Enter Into a Consultant Services Agreement with New City America, Inc. for Assistance in Establishing a Downtown San Leandro Assessment District at a Cost Not-to-Exceed $65,000

Staffreport
SUMMARY AND RECOMMENDATIONS

With the loss of redevelopment funding to support enhanced security, maintenance and marketing in Downtown San Leandro, the City has been working with downtown business and property owners to explore the creation of a Property-Based Business Improvement District (PBID) or Community Benefit District (CBD). Following a Request for Proposal process, staff recommends City Council approval of a Resolution authorizing the City Manager to enter into a Consulting Services Agreement with New City America, Inc. for assistance in establishing a Downtown San Leandro Assessment District at a cost not-to-exceed $65,000.

BACKGROUND

The City of San Leandro has made significant investment in Downtown San Leandro the past few years starting with the creation of a Transit Oriented Development Strategy in 2005. Some of the accomplishments include:
· West Estudillo pedestrian connection between BART and Downtown
· Completion of the 230,000 square foot Creekside Plaza class-A office complex, home to 1,300 quality jobs
· Pedestrian and lighting improvements, including creation of the West Joaquin Plaza
· Marketing campaign including creation of logo, broker outreach, customer survey, website, banners and design of planned wayfinding signage
· Creation of the Downtown Farmers’ Market
· New Estudillo Parking garage and improvements to Plaza de Oro
· Planned redevelopment of the vacant Albertsons site into Village Marketplace
· Planned San Leandro Boulevard road and streetscape improvements
· Planned development of the Crossings including development of workforce/affordable housing and OSIsoft’s office expansion.

The City has also been providing on-going support to the Downtown as follows:
· Part-ti...

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